Landmark Theatres
CUSTOM
MERCH
WEB
DESIGN
PRESS &
PUBLICITY
Objective
Support Landmark Theatres with marketing strategy, promotional offerings and website design in honor of their yearlong 50th Anniversary campaign.
Solution
Designed & wrote copy for 50th Anniversary landing page.
Provided merchandise & promotional items in-line with budget & Landmark branding.
Created a press & marketing strategy to increase awareness to customers, social impressions, and increase website traffic.
Benefits
Increased social impressions.
Increased awareness nationwide.
Landing page with all promotions, programming, and merchandise in one area, so easy navigability for customers.
Increase in loyalty membership.
Engaged university students base, bring a new, fresh audience to Landmark.
Earned media from PR resulted in other press opportunities. (ex. podcast requests)
Direct Impressions
N/A
In-Direct Impressions
N/A
Participating Circuits
N/A
Assets
N/A