
Team OC is excited to introduce our newest offering: the CinePulse Playbook! This monthly guide is designed to be your cinema’s ultimate resource for digital + social media strategies tailored to the exhibition industry.
In today’s digital age, having an online presence for your business is a must-have. Effectively marketing your cinema to your community can increase foot traffic, build customer loyalty, and boost sales. But let’s face it: keeping up with social media trends, popular audios, dances, and memes can feel overwhelming–where do you even begin?
That’s where the CinePulse Playbook comes in. Whether you’re a movie theater operator, owner, or part of the marketing team, this monthly subscription simplifies the process. From the latest social media tips and trends to actionable ideas for your marketing calendar, we’ll help you stay ahead of the curve and take your cinema’s marketing to the next level.
Keep reading to discover how the CinePulse Playbook can streamline your digital efforts and make your socials shine!
1. Social Media Updates 📱

Meta, X, LinkedIn, Pinterest, TikTok, etc. are changing focuses, adding new features, and providing new tip guides. Stay up-to-date on all things socials like new platforms like Threads + Bluesky, how to leverage new features like the new Notes feature on IG, and new guides like META’s 2025 Planning Guide.
2. Industry News 🗞️

Stay tuned in to the film + exhibition industry with our Industry News section. Find poignant articles from around the industry that provide insight into exhibition, successful film + cinema marketing campaigns, and future predictions.
3. Trends of the Month 📈

Check out a curated list of the latest keywords, hashtags, audios, + videos trending. Use these tools to enhance IG Reels with the most popular audios, create TikToks to jump on the latest trends, add keywords to your static IG/FB posts to increase your reach, and the trending hashtags to ensure your Threads are engaging in fun conversations.
4. Social Media Tips 💡

Still don’t have the hang of every social media platform? Don’t worry!! The Trend Report includes a monthly tip to optimize your social media profiles. For instance, Use highlights on FB + IG to keep important Stories posts saved on your profile beyond the 24-hour limit!
5. Meme + IG Reel Templates 😂

Customizable meme and IG reel templates designed for maximum shareability, audience engagement, and laughs! We’ll include examples and creative suggestions for how to apply these templates to promote current and upcoming films + events!
6. Monthly Showcase 🤩
We’re highlighting one cinema each month that killed it each month with their digital marketing. We’re always on the look out for fun, innovative campaigns that resonate with audiences. Your cinema could be next! 👀
7. Monthly Resources 🗓️

Not sure where to create your own content? Confused about where to download stock images for free? Need digital + in-cinema ideas to activate around? Our monthly resources section highlights different software + sites to help create content as well as activation suggestions to stay on trend and get moviegoers in your cinema!
The CinePulse Playbook is your cinema’s one stop shop for market trends in digital + social media. This monthly curated guide is essential to relevant, gain insights, and keep your content fun! Our official launch is Monday Jan 27th! All of our promotions subscribers will receive a free copy of the January edition of the CinePulse Playbook! And, as a limited time offer, those that subscribe will receive 3 months free! Keep your eyes on your inbox on January 27th!
Still unsure about email social media + marketing? Need help with your strategy? Questions? Email us at hello@onnicreative.xyz.
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