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7 Nobody 2 Activations That Pack a Punch 👊💥




Nobody 2 one-sheet with activations repeated in the background

Hutch is back! Nobody 2 hits cinemas on August 15th with new action! Hoping to spend more time with his family, he goes on a vacation in Plummerville. What he doesn’t know is that this seemingly sleepy beach town is run by crooked cops and bootleggers! Check out our 7 Nobody 2 activations that Nobody will want 2 miss!



1. Friendship Bracelets 📿


A bloody fist with beaded bracelets reading "NOBODY." Background shows a floral shirt. Text reads "Hutch is back, only in theaters August 15."
Via Universal Pictures



In Nobody, Hutch recovered his daughter's cute friendship bracelet! Create your own friendship bracelet making station. Include fun colors and charms, so fans can recreate the infamous kitty cat bracelet!










2. Dreamy Vacations ✈️


Tropical beach with a swinging chair, palm trees, and turquoise water. Text asks, “Where’s your dream vacation destination?” Sunny sky.



Via the question function on IG/FB stories, ask followers where they’d like to take a dream vacation. Repost responses with dreamy photos of their holiday destinations!










3. Vacation Horror Stories 😱


Hutch’s vacation takes a turn for the worst when he realizes he’s entrenched himself in the underbelly of Plummerville. Via X/Threads, ask followers to recount their vacation horror stories with (hopefully) happy endings. Repost your favs!



4. Subsidized Cocktail Program 🍹


A hand holds a tropical drink with a mini umbrella in a pool. Text reads "Nobody 2, In Theaters August 15." Mood is relaxed and promotional.

Advertise the exclusive Nobody 2 cocktail: Poolside Punch! This breezy tropical cocktail is a perfect way to enhance the moviegoer experience at your cinema! Grab your free cocktail recipe + digital assets here.



5. Hawaiian Shirts 🌺

a man holding a selfie-stick wearing socks with sandals, a fanny pack, and lei


Encourage moviegoers to wear their finest hawaiian shirt to their Nobody 2 screening. Create a small vignette in your lobby for fans to take photos and tag your cinema.


Bonus: Encourage moviegoers to wear their best classic “tacky tourist” wear: socks with sandals, bucket hats, hawaiian shirts, fanny packs, and slathered sunscreen!






6. Rubber Duck Scavenger Hunt 🔍


Organize your own Nobody 2 scavenger hunt in your cinema lobby or in your surrounding area. Hide a few rubber ducks and ask moviegoers to bring them to the concession stand for a free popcorn + soda! Promote the hunt on your socials to reach a wider audience!



7. Vacation Photo Contest 📸


Person in blue hat joyfully falls backward in a blue camping chair, legs up, on grassy field.
Via Bertelli Fotografia


Create a vacation photo contest via your social media + emailers. Ask followers to submit their funniest (re: goofiest) vacation photos for a chance to win a Nobody 2 VIP experience at your cinema. Request for followers to post their funniest vacation photos to their profile, tag your cinema, and use the film hashtag. Include the description of your VIP experience (ex. Package includes: (2) tickets, large popcorn, large soda, Nobody 2 cocktail, premium seats, etc.).






We can’t wait to see this new action-packed installment of Nobody 2 on August 15th! Team OC will be seated with our kitty cat bracelets and Poolside Punch cocktails! 🍹



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Want to stay in the loop about social media trends, industry news, activation ideas, + more? Subscribe to The CinePulse Playbook: Your Guide to Social Media + Marketing Within Film Exhibition, Team OC's ultimate resource for marketing + social media strategies tailored to the exhibition industry. From the latest social media tips + trends to actionable ideas for your marketing calendar, we'll help you stay ahead of the curve and take your cinema's marketing to the next level!


Not sure what to post? Need help with socials? Interested in personalized social media & activation content? Find more information here or contact us at hello@onnicreative.xyz


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